This feature is a question-and-answer session with a new Blount County Chamber member. So, here we go with our 192nd installment visiting with Jannifer Lewis, owner of JNL Apparel, which prints t-shirts, tumblers and boutique apparel.
How did you get started? Since 2020 I have been selling my t-shirts, tumblers and boutique apparel at local craft shows. I grew from a pop up tent to a really cute retro camper turned mobile boutique. After a few years, I wanted to expand into direct to garment and direct to film printing. After implementing some changes I opened JNL Apparel. We focus on business to business promotional and staff merchandise.
What is your background? I have a Bachelors of Science in Organizational Management so I am familiar with the operations of businesses. But most of my work history is administrative and bookkeeping. I wanted a change for something creative.
Describe your customers. Our ideal customers are local businesses in need of staff t-shirts, hoodies, jackets or promotional merchandise to give away.
What do you enjoy most about your business? I enjoy discovering local businesses and their staff when doing my work.